| Hot off the press and into your inbox - here's a blog update! | | | | | 2016-08-26 15:12:46 | Guest Blogger | | | Email serves as an oasis of peace and tranquility in an ocean of chaos. As a precision targeted marketing strategy, it's hard to beat. However, it is not easy to tap into that power. You have to do it right or else you will end up spending time and money on a strategy that will get you precisely... nowhere. Here are 8 tips for how to make your email marketing strategy really work. | | | | 2016-08-26 15:12:46 | Cris Antonio | | | When it comes to viral content, BuzzFeed seems to have it nailed. With posts gaining thousands of shares in just a couple of weeks, it's no wonder brands look to this website for inspiration. But what if your business objective has nothing to do with cute kittens or popular sitcoms? | | | | 2016-08-26 15:12:46 | Aaron Orendorff | | | It's one thing to share an opinion. It's another thing to back it up with facts. As the world moves towards deeper analytics and bigger big data, collecting and boiling down all that data becomes more valuable. Of course, collecting your own data - while incredibly valuable inside your business - is time consuming outside of it. Creating customer or marketing-facing "special reports" offers unique value to your audience, but many businesses don't have the resources to do that. | | | | 2016-08-26 15:12:46 | John Waldron | | | They say that two heads are better than one, and, this is generally quite true. Indeed, when it comes to digital marketing, the two respective heads that create the strategies for email and social media campaigns are ideally suited to be mashed together to form one super-strategist that's greater than the sum of its parts. | | |
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