วันอังคารที่ 30 สิงหาคม พ.ศ. 2559

Your monthly dose of free marketing resources from GetResponse

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GetResponse.com
Hi Jhone,
Let's ignore the Olympics, Suicide Squad, or Pokémon Go for a second. Just for a few minutes, let's talk about inspiration. That's right, inspiration. Because that's what we've got for you today. E‑commerce, marketing automation, analytics, and social media - all in one, curated just for you. Sit back, relax, and enjoy :)
Essential Guide To Marketing Automation For E‑Commerce
Free Ebook - Marketing Automation for E-Commerce
You've probably got plenty of things on your mind right now. Sure, running an e-commerce business is fulfilling, but you also need the time to take a step back, and brainstorm new ways to run your business more efficiently. If this what you're looking for, look no further. Read this free guide - it's made for you.

The Art of Automation: 3 Soft Skills You Need To Get The Most Out Of Your Automation Program by Ann Handley
Marketing automation isn't a miracle technology that will take away all your pain and let you just sit at your office desk. Like any other tool, marketing automation programs need excellent marketing strategists, content creators, email and analytics experts, and creatives, among others. They also need soft skills. Here are 3 that the original Chief Content Officer, Ann Handley, looks for in particular.
Right Tools Can Make Data Analysis Easy by Przemek Pipiora
What gets measured, gets improved. The great thing about online marketing is that we can measure just about everything we do using terms like CTR, Open Rate, CPC, CPM, or bounce rates – we all know them and we all use them. On top of that, there's a plethora of tools out there that can make your analysis ever so more effective.
Five Content Curation Recipes Your Social Media Audience Will Devour by Aaron Orendorff
Let's face it… there's a reason words like "infoxication" and "infobesity" have been invented. None of us can stomach the towering piles of content shoved onto our plates. But as a brand you want to make the cut and don't want to be ignored. What should you do? How about step away from creating new content from scratch and guide them through what's already there. I'm talking about content curation.
How to Make Social Media And Email Marketing Work Together by Krista Wiltbank
We've been saying that all your marketing channels need to work together to achieve your goals. We say that a lot. Each marketing channel is, after all, part of a tactic in your greater strategy. The trick is to leverage each channel at what it does best. Need an example? Let's take a look at email and social media.


LOOKING FOR SOME MORE INSPIRATION?

Grab a giant cup of coffee and check out our blog for more
articles that are there to help you keep your A-game strong.
Or M-Game, hey, we're marketers ;)

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วันศุกร์ที่ 26 สิงหาคม พ.ศ. 2559

GetResponse Blog - Online Marketing Tips Weekly

Hot off the press and into your inbox - here's a blog update!
Make Your Email Marketing Campaigns More Effective With These 8 Tips
Make Your Email Marketing Campaigns More Effective With These 8 Tips
2016-08-26 15:12:46 Guest Blogger

Email serves as an oasis of peace and tranquility in an ocean of chaos. As a precision targeted marketing strategy, it's hard to beat. However, it is not easy to tap into that power. You have to do it right or else you will end up spending time and money on a strategy that will get you precisely... nowhere. Here are 8 tips for how to make your email marketing strategy really work.

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6 Crucial Content Marketing Lessons from BuzzFeed
6 Crucial Content Marketing Lessons from BuzzFeed
2016-08-26 15:12:46 Cris Antonio

When it comes to viral content, BuzzFeed seems to have it nailed. With posts gaining thousands of shares in just a couple of weeks, it's no wonder brands look to this website for inspiration. But what if your business objective has nothing to do with cute kittens or popular sitcoms?

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Five Content Curation Recipes Your Social Media Audience Will Devour
Five Content Curation Recipes Your Social Media Audience Will Devour
2016-08-26 15:12:46 Aaron Orendorff

It's one thing to share an opinion. It's another thing to back it up with facts. As the world moves towards deeper analytics and bigger big data, collecting and boiling down all that data becomes more valuable. Of course, collecting your own data - while incredibly valuable inside your business - is time consuming outside of it. Creating customer or marketing-facing "special reports" offers unique value to your audience, but many businesses don't have the resources to do that.

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How To Integrate Email Marketing With Your Social Media Campaigns
How To Integrate Email Marketing With Your Social Media Campaigns
2016-08-26 15:12:46 John Waldron

They say that two heads are better than one, and, this is generally quite true. Indeed, when it comes to digital marketing, the two respective heads that create the strategies for email and social media campaigns are ideally suited to be mashed together to form one super-strategist that's greater than the sum of its parts.

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วันศุกร์ที่ 19 สิงหาคม พ.ศ. 2559

GetResponse Blog - Online Marketing Tips Weekly

Hot off the press and into your inbox - here's a blog update!
Blogging Is More Than Just Writing Blog Posts
Blogging Is More Than Just Writing Blog Posts
2016-08-19 15:10:05 Ryan Biddulph

Did you know that 81% of bloggers never make more than $100 from blogging? Yet most bloggers have access to all the successful blogging tips, tricks and techniques to build a rocking blog. Much of this information is free. I refer to this as the "meal ticket" approach to blogging. You blog primarily to make ends meet for today. You could care less about blogging from a passionate, fun and a detached space.

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4 Steps To A Winning Sales Campaign
4 Steps To A Winning Sales Campaign
2016-08-19 15:10:05 Nico Moreno

If you're integrating these social media platforms into your marketing strategy, you've already got a lot on your plate. But even if you're not, I've got some amazing news for you: if you have time to scroll through your news feed and comment that friend's profile picture (or even just "like" it), you've got more than enough time to plan out a crazy-good (and seriously high-converting) sales campaign!

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Two Simple Things Content Marketing Pros Do
Two Simple Things Content Marketing Pros Do
2016-08-19 15:10:05 Nate Smith

If a client tells me a content marketing strategy hasn't worked for him, I know two things with 98% certainty. First, that he hasn't been following the "copywriting-style" creation process I outlined above. Second, and practically by definition, he hasn't been syndicating effectively.

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Optimize Your Email Marketing With Google Analytics
Optimize Your Email Marketing With Google Analytics
2016-08-19 15:10:05 Maciej Stanasiuk

The ability to measure campaign performance accurately is one of the biggest advantages of digital marketing. We know about it at GetResponse, too. That's why you can see how many emails were opened or how many links were clicked. Unfortunately, in most cases once the link was clicked and your website was opened our job is done. Usually, that's when some web analytics tool, Google Analytics (GA) surely being the most popular one comes into play.

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