Writing is hard for almost everyone. Novelists and poets especially seem to struggle for even a flash of inspiration. Fortunately, bloggers seem to have things a bit easier. Bloggers know their next blog post might come from a flash of inspiration, but most likely it will be the result of a process. A predictable, well-tested process. We work that process to get our posts done.
Email marketers keep asking themselves this question: what's the best time to send an email? There are some helpful general answers. In fact, we did research and published an infographic about it. But here's the best answer. It depends: on your subscribers, your niche, and other factors. If you think this is bad news, think again. It's great news — and the news just got better.
Twitter is an amazing platform for the social media marketer for many, many reasons. Firstly, its brevity. Those 140 characters make tweets the perfect size for scrolling and browsing in today's busy business world.
So you think your list is permission-based because all recipients have given their consent to receive mailings from you. Permission has been given. Now you can e-mail them whenever you wish. Is it really as simple as that? Not really. Let's face the truth, permission should never be taken for granted as the list can go stale faster than you think.
Highly engaged subscribers are the core of all successful email marketing campaigns. Although building an email list may not always be an easy task, there are just so many methods and techniques, that every marketer should find something that fits his or her strategy and objectives.
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