Google+ has a reputation for struggling to keep up with the other major social media platforms. However, at the moment it seems to be firmly holding its place. Social Media Examiner's just published 2015 Social Media Marketing Industry Report ranks Google+ just ahead of YouTube and Pinterest in terms of adoption. It crushes Instagram, and leaves platforms like SlideShare, Vine, and Snapchat in the dust.
Are you a coach, consultant or a service provider? Are you sick and tired of trying to get people on the phone (or Skype) to get them to work with you? Are your discovery calls not resulting in paid clients? This blog post is sure to help.
Social media marketing is a game of give and take. As a marketer, it might feel like you're constantly giving – great blog content, witty tweets, alerts to breaking news, special offers, promotions. Indeed, you may even think from time to time that you are giving your very soul to your keen and hungry followers on social media.
Last week Facebook rolled out their latest feature for publishers — Instant Articles. It immediately started a discussion about the future of publishing and social media. Some warn publishers against using them and losing control over their content. Others say this is already happening, so Instant Articles shouldn't be treated as a threat. I decided to take a look at both sides and see what this is all about.
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