| Hot off the press and into your inbox - here's a blog update! | | | | | | Here's your weekly share of tips & tricks from our experts at GetResponse Marketing Blog. | | | | | 2017-01-27 16:00:09 | Narendra Kholiya | | | Email outperforms almost every other marketing channel, thanks to great analytics tools that track campaign performance. As an email marketer, your constant efforts are lean towards capturing the audience and driving immediate results through your campaigns. Special occasions such as Mother's Day, Christmas, New Year's, and Valentine's day are the ones on which the ecommerce sector keeps a vigilant watch. That's true for industry giants or SME gift portals. But no industry can beat the traction florists get from their analytics during Valentine's season. | | | | 2017-01-27 16:00:09 | John Rampton | | | Product launches are exciting, yet vulnerable times for your sales and marketing team. You're on the verge of releasing something new to your target audience, but will it be able to achieve the visibility it deserves? Will you be able to hit the sales targets you've projected? | | | | 2017-01-27 16:00:09 | Kevin George | | | Beauty is not a trait in things done with haste. What looks like a beautiful structure is a result of series of bricks painstakingly placed together to create the magic. Moreover, once completed, the structure requires constant touch-up or maintenance to sustain the beauty for a long run. The same applies with email marketing world too. To create a lasting relation with your leads, it is very important to constantly engage with them via emails. | | | | 2017-01-27 16:00:09 | Philip Piletic | | | As you and your team wrestles with decisions about dollars spent on promoting your company and its products, where should the emphasis be? Advertising using paid media in its many forms such as print, radio and television? Promotional items and corporate gifts that keep your company on the minds of existing and potential customers who will turn to you when they have a product or service need you can meet? Publicity on social media or an SEO-optimized blog on your website that offers value without making a sales pitch? Direct selling to your contacts using tools like email marketing, apps and social media? The savvy marketer knows that the answer is "yes" to all or to at least a mix of those that make sense given the pool of potential customers on your radar. | | | | 2017-01-27 16:00:09 | Ewa Puchalska | | | According to Gartner's research, marketing budgets are getting bigger. In fact, this tendency is stable and has been for the last three years. Does this trend apply to small and medium businesses? We decided to check that and polled 200 US-based companies. | | |
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