Want better results from your email marketing? Who doesn't? Especially now, when it's almost time to roll out those holiday email campaigns. The pressure to get results is high.
There are several types of series you can consider: a weekly or monthly post centered around one theme (this can be a rundown of the news in your niche, for instance, or a profile of a notable person) or it could be a limited-time series with an in-depth look at something worth giving insight into. In any case, a blog post series is guaranteed to drum up attention.
Like it or not, Google has declared itself judge, jury and executioner of the internet. There are obviously some glaring political concerns about a single company holding so much power over the world wide web, but, let's not get too bogged down in the academia of such a debate at the moment, for the fact will still remain that the multi-coloured doodling giant will still hold sway no matter how much we rant and rave.
In today's very digital world, giving out your card during networking events isn't enough. But creating a social media following is the ultimate branding tool. To get you started, I wanted to give you a starter pack to personal branding on Twitter.
Last week at GetResponse we had the pleasure of hosting a webinar with Amy Africa, an expert in web usability, e-commerce optimization and email marketing, among other things.
![5 Email Marketing Lessons We Can Learn From Amy Africa [Webinar recording]](https://lh3.googleusercontent.com/blogger_img_proxy/AEn0k_v1hxmrP5-_rgvqyXHNo9aFGWGcm-aHbxbRPog0l4UGWguBrto6kklG0lvDR29euVFSfeY1uf81XETgXAF1d_jOPfMHeigh6TaGv1Eaho4yX4bnqCIxsmcQLYfWADDMrGt7vTuSsFZYG8rhZco-dcR3=s0-d)
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