| Read this email online online if it doesn't display correctly | | | | | | | | | Here's your weekly share of tips & tricks from GetResponse Email Marketing Blog. | | | | | Clients and prospects are more than their email addresses. A savvy salesperson or business development individual would rarely approach two different prospects with the exact same pitch. By the same token, an effective email marketing campaign should never reach out to a wide variety of potential clients with a one-size-fits-all message. This is where dynamic content comes in. | | | | | | When it comes to design, online marketers used to leave that "mumbo jumbo" to graphic designers. However, there is a growing number of marketers who like to think of themselves as brave souls who don't need any graphic designers because their knowledge and keen sense for the "design mumbo jumbo" is enough. Now, there is nothing wrong with being a brave soul! But it's good to know your basics to make sure you improve your brand instead of hurting it. | | | | | | Developing content for the Internet is a difficult task and there are a number of things to consider. From search engine optimization to clickable headlines, there's a lot to keep in mind. | | | | | | People make snap judgements. It takes only 1/10th of a second to form a first impression about a person, and websites are no different. It takes about 50 milliseconds (that's 0.05 seconds) for users to form an opinion about your website that determines whether they like your site or not, whether they'll stay or leave. | | | | | | There's been a big buzz around Instagram for some time now. The service reached its peak in 2012 when Facebook paid almost 1 billion dollars to acquire the Instagram, at the same time leaving no doubts to anyone whether it had any revenue potential. At that point, it had over 200 million active Instagramers worldwide using the app every month. Given its popularity especially amongst the younger generation, let's take a look at its marketing potential. | | |
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