GetResponse Blog - Email Marketing Tips Weekly

Read this email online online if it doesn't display correctly Dear Friend Here's your weekly share of tips & tricks from GetResponse Email Marketing Blog. Write an Ebook That Sells Itself (and Builds Your Email List) Part #1 Have you ever thought about writing an ebook? Not the free type which could be offered as your opt-in incentive – but the one that you write because you want to sell it. Not the one that you publish on Kindle for $2.99 but what you sell on your own site at $29 $47 or even $99. Possibly your first information product. I am sure you have. Most of us ponder this question at one point or another. Read more › Gamification in a Small Business: Does it Really Work? Gamification is a hot word in marketing industry - even though it sounds brand new, it's been alluring us since the 70s, when such big players as Mc Donald's or Procter&Gamble started implementing it for their strategies. You can find a ton of examples and case studies on it, but have you ever wondered how it could work for a small industry? Read more › Alert: How a Change In the Yahoo! DMARC Policy Affects You This past weekend, Yahoo made a tiny change that could have a huge (negative) impact on your email marketing. But don't worry; we've got a quick fix that you can implement in a jiffy. Here's what you need to know. Read more › Inactive Email List? Reactivate with Facebook Custom Audiences Thanks to a particularly interesting Facebook feature - Custom Audiences - you get to take full control over who sees your promotional campaigns, which you can use e.g. to reactivate your list of inactive clients. How do you do this? It's easier than you'd think! Read more › Prove and Improve the Worth of Your Email Marketing with Smart KPIs Email marketing is highly measurable - as a result, there is a variety of metrics available to every email marketer. All these statistics can be even a bit too much. KPIs are often not well understood. What makes a number a key performance indicator? What type of information should be reported? In this series of posts I'd like to share some words on making email marketing metrics insightful and actionable. Starting with Metrics, KPIs and other marketing drugs. Read more › Join our community: This Message was sent by Implix, 702 N West St, Wilmington, DE, 19801, United States.  Unsubscribe to stop future mailings.